Dull, lackluster skin, meet your match! Our Beauty of Joseon Glow Serum is your secret weapon for radiant, healthy skin.

Enriched with a powerful blend of 60% propolis extract and 2% niacinamide, this serum is your go-to solution for various skin concerns. Propolis, a natural healer, fights inflammation, controls sebum production, and works wonders on hyperpigmentation. Meanwhile, niacinamide takes charge of brightening your complexion while keeping moisture levels high.

But what sets this serum apart is its texture. The rich, honey-like consistency doesn't just absorb swiftly into your skin; it does so without leaving any sticky residue behind. It's like a sweet, dewy kiss for your skin. Best of all, we've got your back—our formula includes only EWG Green Grade ingredients. So, it's suitable for even the most sensitive of skin types.

pply 2-3 drops of serum onto the face and pat gently to help absorption

Propolis Extract, Dipropylene Glycol, Glycerin, Butylene Glycol, Water, Niacinamide, 1,2-Hexanediol, Melia Azadirachta Flower Extract, Melia Azadirachta Leaf Extract, Sodium Hyaluronate, Curcuma Longa (Turmeric) Root Extract, Ocimum Sanctum Leaf Extract, Theobroma Cacao (Cocoa) Seed Extract, Melaleuca Alternifolia (Tea Tree) Extract, Centella Asiatica Extract, Corallina Officinalis Extract, Lotus Corniculatus Seed Extract, Calophyllum Inophyllum Seed Oil, Betaine Salicylate, Sodium Polyacryloyldimethyl Taurate, Tromethamine, Polyglyceryl-10 Laurate, Caprylyl Glycol, Ethylhexylglycerin, Dextrin, Pentylene Glycol, Octanediol, Tocopherol, Xanthan Gum, Carbomer

Channeling the age-old secrets from the 19th-century Gyuhap Chongseo — an encyclopedia detailing the luxe skincare routines of Korea's upper echelon — Beauty of Joseon blends tradition with today, using the revered Hanbang ingredients (think age-old Korean herbal magic). It's all about giving a nod to the timeless wisdom of the Joseon Dynasty while keeping things fresh and modern. And if there's one product making waves in the K-Beauty scene, it's their show-stopping Relief Sun sunscreen. But that's just a taste of what they offer. Every potion, every bottle, all hailing straight from Korea's heartland. Dive in and experience skincare that's got history, heart, and a whole lot of heritage.